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Many non-profit organizations serving the neediest populations have been severely affected by the economy. In 2009, the company decided to look for an opportunity to directly assist families that may be struggling due to lost jobs, homelessness, or other severe economic hardships. After re-evaluating SJWC’s corporate giving program, the Community Investment Committee decided to partner with Martha’s kitchen to launch a new program that we are calling “Thanksgiving in January.”
The program is a partnership between SJWC and Martha’s Kitchen, a non-profit organization whose mission is to “feed the hungry with dignity; no questions asked, no judgment made.” SJWC is underwriting the cost of meals for the entire month of January. In addition to the meals, the company is also providing 500 grocery bags to clients of Martha’s Kitchen during the last week of January. These bags will contain food and other basic items to further assist them in their daily lives.
”Thanksgiving in January” kicked off on January 5, 2010. San Jose Mayor Chuck Reed and Councilmembers Nancy Pyle, Pierluigi Oliverio, Sam Liccardo, Ash Kalra, and Pete Constant were in attendance to support Martha’s Kitchen and give thanks to SJWC’s generosity. The San Jose Mercury News also covered the event and challenged other local businesses to follow in the company’s lead and become a sponsor for a month in 2010.
SJWC is pleased to support Martha’s Kitchen and this partnership reaffirms the company’s commitment to investing our time, talent, and financial resources to improve the quality of life for all members of the community.
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